Monetization strategies in health&fitness

December 4, 2023

Hallo! 🔥

Finally, I participated in the podcast. See you soon 😀

Thanks to Renata Ravilova @ UGC Ninja for the invitation, great topic and conversation!

It was fun to discuss a sensitive subject, "monetization in Health & Fitness mobile apps." The health and fitness vertical has been a red ocean for a long time already, and at the same time, new players are joining.

We've covered some topics, like:

• To where is it moving?
• How to win there?
• Shall you start a new project?

In a few words — everything is as on the mature markets with very high competition, and win the rich players, who can spend more money for ads to play long-term. Nothing new. 😊

Unless... some new technology comes, new players will break in and change the market picture. 🚀

Link to the Youtube video with podcast.

Enjoy!

skk 💙,